Benefits of Fixed Mobile Convergence

There are three types of savings an organisation can make from a convergent solution: call costs, infrastructure and productivity.

Savings delivered through convergence

Although call cost savings are the easiest to measure, they provide the least scale for savings. More benefits can be derived through infrastructure efficiencies and productivity.

Infrastructure savings are delivered through fixed-line replacement strategies and green field site deployments. This impacts the CAPEX and ongoing OPEX requirements of owning a fixed and mobile fleet.

Productivity and improved business processes, whilst providing the greatest opportunity for organisations to derive benefits from convergence, are also the hardest to quantify. For example, while a converged voicemail solution may save an employee five minutes of effort a day, the real benefit may not directly be derived through having an extra five minutes for ‘productive’ work. The benefits may, in fact, be delivered through customer satisfaction and repeat business as a result of improved response times. However, most businesses now measure customer satisfaction as a key performance indicator. Therefore, the increase in productivity and potential process re-engineering which can be achieved will have a positive impact on customer satisfaction levels.
Subscribers naturally expect the same service capabilities when travelling abroad as they do when registered onto their home network. We aim to avoid complicated methods to make a call while ensuring subscribers can use their account when roaming internationally. Ideally, they want to be able to dial straight from their mobile contacts list without having to edit numbers in order to specify the correct country code.

CAMEL Customised Applications for Mobile network Enhanced Logic support means that, as long as the international network supports CAMEL, the user dials as normal. When CAMEL is supported, we can guarantee a seamless prepaid roaming experience. Costs are, typically, less than normal call rates and this solution ensures call recording as required for FSA compliance is still delivered while travelling in CAMEL countries.

CAMEL Call Back This solutions means that the caller makes a call as normal and the call is directed to the platform. The call then drops for a short period. The platform then immediately rings back both the caller and the destination number and connects the two parties. This solution is CAMEL dependent and ensures a lower call rate but it also incurs a slightly longer connection time.

Roaming will enable connection even when no CAMEL network is available. The call is made over the local macro network selected for the strongest network signal in the area. Call charges are at the standard country rates. This solution guarantees connection but will not ensure call recording within FSA regulations and will, potentially, incur the highest call rate.

Landline Number in the SIM

The SIMs can support both mobile and landline numbers which enables a mobile phone to host both a standard landline DDI (number) and a mobile number simultaneously.

Choice of Handset

It will support a wide range of handset models and, since it is independent of Smartphone operating systems, it is unaffected by operating system changes.

Short Code Dialling

As a result of the call routing presentation at the PBX or hosted data centre switch, short code dialling and feature dialling (i.e. number tagging to request a feature or application support such as record/don’t record or identification of private calls), are supported.

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